Your site gets a unique look.

I really looked forward to doing the look for Allen gave me a general idea about what he wanted for the site, but the specifics were up to me. He also didn't have a company logo yet, so we made him a logo as our first part of the project.

Since this logo was going to be used on the front page, and on every page to brand the site, I also made smaller versions of the logo for the home button and to run across the top of every page.

Even though dark text on light background is the easiest to read, we decided that since the illustrations from our distributors' catalogs had dark rich blue-purple and black backgrounds that we would go with a black background.

Make more money with your online store.

  • How I took one Yahoo Store from $15K a year to over $5 Million+ in sales.
  • How I got $10 million in ADDITIONAL sales by changing ONE THING.
  • How to make your store more Google-friendly for more free SEO traffic.

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