Normally there is a $200 charge for a mock-up, but you get this at no charge with no strings attached as a gift from the Snell Brothers. After receiving your deposit, you get a concise marketing report on how I would advise you to market your site based upon a competitive review of other e-commerce sites selling similar merchandise. This is a $100 value which you also get absolutely FREE. You get a sample of what I can do for your company, and if you like the results, we proceed to build your webstore.
You have absolutely no risk when you hire me. Your satisfaction is 100% guaranteed. You will be completely satisfied with your webstore when we get through with it, or I will re-work it until you are satisfied, or you get a 100% refund of your deposit.
My job is to make the site look good and easy to navigate so people stick around and spend money. The secret to designing a Yahoo! Store is to work within the framework of the software and develop an easy to use site. I can also help with getting you in the search engines. I can also advise you in developing your marketing plan to include some banner advertising or an affiliate program to drive traffic to your site.
You can get a special basic rate of $1995 for me to completely build your store from the ground up. This includes up to 50 items from your supplied graphics and supplied spreadsheet "skeleton." There is a $15 fee per additional item for more than 50 items. I charge by the job instead of by the hour because that way you know how much the site will cost you. It allows me to be a little self-indulgent on design without feeling guilty about you having to pay for it. At this rate you save hundreds of dollars if I was working "on the clock."
For you to get this special rate I need the following:
You send me your graphics in a standard format like .jpeg or .gif or .tif files. They need to be named EXACTLY the same as your CODE for the item in the spreadsheet.
If you have scanned graphics that you can e-mail, that's a great starting place. If you need my office to scan them, then we can do that at a reasonable rate. Also if you have a logo, I need that, or a copy of a business card. Also, any catalogs or fliers from your business would be helpful.
You provide a spreadsheet (preferably Excel 97 or delimited text file) with your catalog copy. The fields needed there are item name, item number, description, list price, sale price, and section.
- Trade terms, company contact information, e-mail, addresses, phone numbers, and shipping information
I'd like to have an idea of the volume you'd like to do, and how much you're willing to spend to drive traffic to your store.
Please name three sites that you feel are the best e-commerce sites on the net that sell what you sell. You tell me what you like and don't like about them.
- When you're completely happy with the site, I'd like to get the name and contact information of at least two other business associates of yours who might be potential future clients.
|by Rob Snell|